Requirements
As the largest bank in the Czech Republic, a member of the Erste Bank Group, and operator of over 600 branches, Ceska Sporitelna faced the challenge of ensuring a unified and effective customer communication strategy. To meet these requirements, the bank needed a digital signage solution that would create a seamless brand identity, engage customers as they entered the branches, and provide an automated queue management system for a pleasant visit experience. Additionally, the animated content had to capture attention during information overload and offer high operational stability.
Implementation
Ceska Sporitelna implemented easescreen as their digital signage solution across over 400 Points of View (POVs). The technical setup included:
- Impressive Video Walls
- Inviting Welcome Screens
- Varied Info Screens
- Practical Call Systems
The optional Software Assurance Plus maintenance contract ensured additional security and automatic updates.
This project was executed with our partner EUROPEUM Praha a.s.
easescreen at Ceska Sporitelna
The introduction of easescreen at Ceska Sporitelna has significantly contributed to creating a unified brand identity that immediately engages customers in all branches across the Czech Republic. The use of animated content and automated queue management greatly enhances the customer experience while relieving staff. The high operational stability and centralized content management enable seamless and effective customer communication. With easescreen, not only is visual communication optimized, but a comprehensive, engaging experience is also created for customers.
About Ceska Sporitelna
Ceska Sporitelna, founded as the largest bank in the Czech Republic and a member of the Erste Bank Group, operates over 600 branches with 11,000 employees. With a clear focus on modern technology and customer orientation, the bank sets benchmarks in the banking sector. The decision to choose easescreen as their digital signage solution underscores Ceska Sporitelna’s commitment to continuously improving customer service and maintaining a strong, unified brand presence.
